Some people say traffic doesn’t matter or you don’t need a lot of page views to be successful.
There is truth to that, when you’re a more established blogger.
But sometimes it is about traffic! Especially when you’re a new blogger and one of the more challenging aspects of blogging is how to actually get traffic to your site.
It can be really frustrating because you read a wealth of information about how to increase page views and yet nothing seems to translate into traffic for you!
I know when I first started blogging I thought it may take a little while, but that it wouldn’t take too long to start increasing my page views. Well I was wrong! I found out I really didn’t know the best ways to get traffic to my site.
I was sort of haphazardly trying a bunch of different methods without really knowing what the return would be, (in terms of traffic to my site) or how to properly implement the strategies I was reading about.
I want to help you understand a few quick ways to increase your traffic and a few less well-known ways to increase page views, (that can also help with your SEO!).
(Have you started a blog yet? If not, I can walk you through the steps and you can be up and running fast!)
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Here are some easy ways to increase page views!
Write more content– This is especially useful if you’re a new blogger, (but can also help you even if you are more established). Many bloggers who find success quickly are the ones writing several posts a week! If you’re writing more content, the people who visit your site will have more to read which will increase page views.
You’ll also have more to promote so you can attract a wider audience to your site.
One of my problems when I was new was that I wasn’t writing enough content. I had some issues coming up with ideas for what to write, so I stopped coming up with content for awhile and focused on promoting what I did have.
Now this may work if you have 100 posts, but not so much when you have 20…
When I started writing more content I saw a dramatic increase in page views within a month! Now it’s a little more complicated than just writing a bunch of content and posting it. So if you want to know more specific content tips you can read that here.
Email list– Use your email list to promote your posts! Many newer bloggers have email paralysis. By that I mean they don’t email people who have subscribed to their newsletter because they don’t know what to write about. Or they feel like because they only have a handful of subscribers why bother writing an email??
But here’s the thing, those people don’t know they are, for example, one of 10 people on your list. For all they know they are one of hundreds!
This is the perfect opportunity for you to send them to your posts! You can write a teaser and give them the link so they have to click to your post to read the rest!
Your email list is so important because these people want to hear from you! Plus communicating with them often will keep them used to hearing from you, and keep them warmed up so when you have affiliates or great products to share with them they’ll be more likely to buy from you.
Pinterest– This is still a great way to get a lot of traffic right away to your posts!
With Pinterest it’s possible to see an increase in traffic very soon after you start promoting your pins on the platform. But there’s more to it than slapping some pins together and randomly pinning them to your personal boards or group boards.
Trust me, that was definitely my method for far too long and my traffic suffered for it!
First you want to make sure you’re writing content that people are searching for and that it solves a problem that they want solved, not what you think they want solved. (There is a difference!).
I used this extremely affordable course to get a solid understanding of Pinterest and how to use it with a manual pinning method in order to increase blog page views. Once I read this book I saw an increase in traffic because I had a much better understanding of how to use the platform. Plus because the book covers how to manually pin, you don’t have to worry about spending money on a scheduler if you don’t want to!
A quick tip for when you use Pinterest, is use a regular font for the words on your pins. Script font, while pretty to look at, is very hard to read when you’re scrolling through Pinterest on your phone. And this is how most people view Pinterest!
Check out what your pins look like on your cell phone. Are they attention grabbing? Can you clearly read the words? Do the colors make it difficult to read? Taking note of these things, you can go back and make any necessary changes.
Facebook– Join Facebook groups that are very specific to what you write about. This way you’ll know you can likely solve problems those people are looking for. (Once I joined a group like this and shared a few posts, I ended up getting a couple of viral pins!)
You also want to make sure you’re allowed to post links to your posts as some groups allow this and some don’t.
If you are allowed to leave links, make sure you don’t just drop a link and run. Be sure to post it as a solution to a person’s problem.
I don’t recommend joining the Facebook “share” groups where on a certain day you’re allowed to share your post but in return you have to share a hundred other posts! There’s no guarantee that people will share your post and I think it’s a waste of time. You probably won’t see a good return in traffic from these types of groups.
Guest posting– This is a good way to get in front of another person’s audience and potentially get them to click back to your site because they want to read more of what you’ve written.
The key to guest posting is making sure it’s closely related to the type of content you write about on your blog. That way people who are interested in that subject will have lots to read if they click over to your site.
This probably won’t provide huge amounts of traffic, but it does help your SEO in the long run and can be a source of traffic for years down the line.
Commenting on blog posts– Again this probably won’t be a huge source of traffic but when you leave really helpful comments it can intrigue readers to click over to your site. I’ve had traffic referrals from comments I’ve left!
This can also help your SEO in the long run.
Interlink your other related posts– Throughout your posts you should link to other articles you’ve written that are of similar content. That will keep people on your site longer clicking around to read other pieces you’ve written, (another reason it’s great to have more content because you’ll have more to link to).
This is a great way to get more traffic!
I’ve done this both ways, putting the links at the bottom in a related reading section, and interspersing them throughout my posts. I think the better way to go is spreading them throughout your post because most people don’t scroll all the way down to the end of your article, (hence they’ll never see your other links!).
Final Thoughts
When you’re a new blogger, increasing page views can feel like a game you won’t win! But with a solid social media strategy, using your email list, and being smart about your content creation, you will increase your traffic!
Related Reading:
How to Transition From a SAHM to a WAHM